Welcome to Our AI-Human Co-Creation Challenge!


๐Ÿ“ What Youโ€™ll Do in This Study

In this study, you will generate and refine creative product ideas while working with ChatGPT. This process consists of two stages:

  • Stage 1: Initial Ideation โ€“ You will generate an initial product idea, either by yourself or with ChatGPT assistance.
  • Stage 2: Idea Refinement โ€“ You will refine and improve your idea into a polished product concept, either by yourself or with ChatGPT assistance.

๐Ÿ’ฐ Compensation & Bonus Structure

  • Base Payment: $4 for completing the study.
  • Bonus Payment: Earn up to $8 extra based on idea quality & novelty. Each point on the scale earns $1 extra, up to $8 bonus.
  • Scoring Criteria:
    • Quality (Purchase Interest, Popularity, Writing Quality)
    • Novelty (Creativity, Uniqueness)

โš  Important: Your responses will directly impact your bonus earnings, so put in your best effort! Top performers in previous rounds have earned the full $7โ€”can you match or exceed them?


๐Ÿš€ Tips for Maximizing Your Score & Bonus

  • Think Beyond the Obvious โ€“ Avoid generic, overused ideas. The more unique your idea, the better your score!
  • Strategically Choose How You Ideate โ€“ Some participants perform better generating ideas themselves, while others benefit from AI. Use your own strengths to get the best result!

๐Ÿ‘‰ Click below to begin! ๐Ÿš€

Stage 1: Generating an Initial Creative Idea


๐Ÿ“Œ Your Task

  • In this stage, your task is to generate a creative idea for a smartphone application (iOS or Android) that helps users maintain a healthier lifestyle.
  • BloomTech has consistently been at the forefront of technological advancements in health and well-being. As the world becomes increasingly health-conscious and digitally connected, the demand for smart tools that promote healthier lifestyles continues to grow.
  • ๐Ÿ” We need your innovative ideas to help shape the next breakthrough health app!

๐Ÿ“Œ Your Goal in Stage 1

Your focus in stage 1 should be come up with one best initial creative idea based on the above topic. Your focus should be on the core conceptโ€”keeping it rough and simple

  • Come up with an initial core idea for a health-related app.
  • Keep it concise (under 50 words).
  • No need for detailed featuresโ€”just express the core innovation clearly.

๐Ÿ“Œ Example of a Core Idea Submission

โœ… "A smartphone app that uses AI-powered skin analysis to assess hydration, wrinkles, and acne from a selfie. It provides personalized skincare and lifestyle recommendations to improve skin health."


๐Ÿ“Œ Three Ways to Generate Your Idea. Choose Your Approach Wisely โ€“ It Will Impact Your Bonus!

We provide three options for generating an initial creative idea.

Itโ€™s worth noting that GPT and humans have different strengths. According to recent scientific studies, GPT excels at producing high-quality ideas but lacks novelty, while humans are strong in generating high-novelty ideas but lack quality. Therefore, you need to consider the different strengths of GPT and humans. You will also need to reflect on your own strengths and select the best approach to achieve the highest score.




This is the GPT generated initial idea:


๐Ÿ“Œ Submit Your Initial Idea

Stage 2: Refining Your Idea


๐Ÿ“Œ Your Goal in Stage 2

In this stage, your goal is to enhance and refine the core idea generated in Stage 1. This is where you expand, improve, and make your idea more compelling by adding details, key features, and making it more appealing and high-quality for a new app. You should stick with the core idea generated in stage 1 and improve it.

  • Your idea should be detailed, with clear functionality and key features.
  • The description should be well-written and engaging.
  • Ensure the idea is appealing and attractive to consumers.

๐Ÿ“Œ Example of a Revised Idea Submission

โœ…App Name: AI-Powered Skincare Coach

Product Overview: AI-Powered Skincare Coach is an advanced smartphone application that uses AI-powered skin analysis to assess hydration levels, wrinkles, acne, and overall skin health through a simple selfie. It provides personalized skincare routines, lifestyle recommendations, and product suggestions to help users achieve healthier, glowing skin.


Key Features:
  • AI-Powered Skin Analysis โ€“ Take a selfie, and the appโ€™s AI will analyze your skinโ€™s hydration, acne severity, fine lines, and overall health using deep-learning technology.
  • Smart Product Matching โ€“ Receive AI-driven product recommendations tailored to your unique skin needs, with links to trusted dermatology-approved brands.
  • Lifestyle & Nutrition Tips โ€“ The app integrates health and wellness advice, such as diet, hydration, and sleep habits, to improve skin health holistically.

๐Ÿ“Œ Three Ways to Revise Your Idea. Choose Your Approach Wisely โ€“ It Will Impact Your Bonus!

We provide three options to revise the initial creative idea generated in stage 1.

Itโ€™s worth noting that GPT and humans have different strengths. According to recent scientific studies, GPT excels at producing high-quality ideas but lacks novelty, while humans are strong in generating high-novelty ideas but lack quality. Therefore, you need to consider the different strengths of GPT and humans. You will also need to reflect on your own strengths and select the best approach to achieve the highest score.



This is the initial idea:



This is the GPT generated final idea:


๐Ÿ“Œ Submit Your Final Idea

Post-study survey

Please answer the following questions:

1. Creativity: How would you rate your overall creativity in generating new and original ideas?



2. Need for Control: How important is it for you to have full control over the tasks you work on?



3. Self-Efficacy: To what extent do you believe in your ability to successfully generate valuable product ideas?



4. Confidence in Product Ideation: How confident are you in your ability to generate valuable product ideas?



5. Personality Type: Which of the following best describes your personality? (Select the one that fits you the most.)



6. Trust in AI: How much do you trust AI to assist you in creative problem-solving?



7. Risk-Taking: When making decisions, how willing are you to take risks?



8. ChatGPT Familiarity: How familiar are you with using ChatGPT or similar AI language models?



9. Health & Mobile App Familiarity: How often do you use health-related mobile apps (e.g., fitness, nutrition, mental health)?



10. Writing Skill: How would you rate your ability to write clear, structured, and compelling text?



11. ChatGPT Usage: How frequently do you use ChatGPT or similar AI tools for idea generation or problem-solving?



What is your age?



What is your gender?



Based on the text below, what would you say your favorite drink is?

This is a simple question. You don't need to be a wine connoisseur or an avid beer drinker in order to answer. When asked your favorite drink, you need to select carrot juice.



what is your marital status?



What is the highest level of schooling that you have completed?



what is your annual household income?



What is your current employment status?



In which industry do you work?



Which region of the country do you live in?



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